Evan Roberts, a PPC Hero!
Haha, ok that maybe a bit of an exaggeration to everyone other than myself but the folks over at PPCHero Blog emailed me and asked me to answer a few questions for an e-interview.
You can read my wisdom at PPCHero here
Haha, ok that maybe a bit of an exaggeration to everyone other than myself but the folks over at PPCHero Blog emailed me and asked me to answer a few questions for an e-interview.
You can read my wisdom at PPCHero here
Barry posted a question regarding how the click activity will change on the paid search ads based on the changes Google made on the SERPs. I guess Barry didn’t see that I already posted the answer. Just kidding, I don’t expect the rustybrick to be one of my 4 readers but I’ll sum up my…
A post over on SearchEngineJournal.com today was talking about his experience with click fraud and the second tier engines, in this case Miva. Second tier engines have a reputation of poor low converting traffic that is riddled by click fraud and this case is no different. SEJ noticed referrer sources coming from notorious spyware sources…
Just a quick reminder for those of you using MSN adCenter that on Aug 29th they will be turning on their content network and that means opting you in it. While I’m a bigger fan of MSN content network vs Google’s, I’m still not a fan of using content network, at least not for my…
Microsoft is winning over my heart and quickly becoming one of my favorite research resources as they continually add features and functionality to adCenter and adLab. Their two newest additions to adLab: 4 Million keywords added to the search funnel Keyword Forecast Tool that shows “the impression count forecast and demographic predictions of your search…
Google annouced yesterday via Adwords Blog, that there is a “new tool” in your account that will show you in real time the number of ivalid clicks that affect your account. I use the term “tool” loosely even though industry experts around the web have dubbed it “Google’s Click Fraud tool.” While I don’t consider…
Just keep a heads up on you budgets and CTRs over the next week or so. Google Adwords is rolling out the reported changes from changing the paid ads on the search results to a yellow background. They have been testing this for a while and more and more people are coming to me with…