Evan Roberts, a PPC Hero!
Haha, ok that maybe a bit of an exaggeration to everyone other than myself but the folks over at PPCHero Blog emailed me and asked me to answer a few questions for an e-interview.
You can read my wisdom at PPCHero here
Haha, ok that maybe a bit of an exaggeration to everyone other than myself but the folks over at PPCHero Blog emailed me and asked me to answer a few questions for an e-interview.
You can read my wisdom at PPCHero here
Reports are going around that people are finally receiving their checks from the click fraud settlement a few months back. There is a webmasterworld thread about it here but for the lazy folks, here is what people are saying ” Got my $6.45 wohhooo! headed to McDonalds for a Big Mac on google. “ ”…
Reports around the web are that Yahoo Search Marketing has unveiled its new platform codenamed Panama at the SES conference in San Jose. Yahoo hasn’t done any major upgrades since the acquisition of GoTo.com and has been using basically the same auction style bidding strategy since its inception. The higher you bid the higher your…
Just keep a heads up on you budgets and CTRs over the next week or so. Google Adwords is rolling out the reported changes from changing the paid ads on the search results to a yellow background. They have been testing this for a while and more and more people are coming to me with…
I was reading this post by Andrew Goodman this morning regarding the history of price increases in Google Adwords and their correlation to quality score and the quality updates. This was brought about by all the recent conversations regarding the new adwords landing page quality update that just happened but it got me thinking about…
With the ever growing competition it is more important than ever to make sure your accounts are lean mean ROI machines. I’ve seen a lot of accounts that make very common mistakes that you just can’t get away with anymore. Content Network management – I know I’ve beat the dead horse about my dislike for…
People new to Yahoo Search Marketing have the ability to check out Yahoo’s knew search marketing platform, codenamed Panama. Rueters is reporting that newcomers to YSM will be in the new Panama system as Yahoo is inviting customers to Panama in stages before its official launch in the first quarter of 2007. Personally, I’m not…